Skip to content
English
  • There are no suggestions because the search field is empty.

2.3.1 “Book now, Drive Later” Events - Test Drive Event

BOOK NOW, DRIVE LATER?

Purpose of Event

  • Showcase a car model in a showroom to generate test drive bookings for the days following the event. The test drives do not happen within the same day.
  • Bookings follow the Business as Usual workflow but are tracked separately from regular bookings for analytical purposes.

Steps to Manage Event Bookings

1. Generate an Event-Specific URL

  • Go to the Services section in the backend system.
  • Locate the service template: “Test Drive Eventand click on the sharing button.

Group 25

  • In the pop-up, you will see two ways to embed this service “Test Drive Event”.

2. Create a QR Code

  • Convert the event-specific URL into a QR code using a QR code generator (e.g., me-qr.com).
  • Share the QR code with the sales team and display it on posters, roll-ups, or iPad screens at the event.
  • Attendees can scan the QR code to make bookings directly from their mobile devices.

 

Manual Booking by Agents

If attendees need assistance booking:

  1. Access the Services section in the backend.
  2. Select “Test Drive Event” and click the calendar icon to open booking details.
  3. Enter the booking information, including:
    • Date and time.
    • Attendee details.
  4. Set the SOURCE field to “Manual-Local Event.”
  5. Add relevant comments about the event in the Comments section.
  6. Confirm the booking:

 


Internet Connection

Ensure a reliable internet connection at the event venue to facilitate online workflows and manual bookings.


Adjust Car Availability (If Applicable)

  • Event During Test Drive Hours:

    • The car used for display must be marked Unavailable in the Test Drive Standard template.
    • Adjust availability as soon as event dates are confirmed to prevent double bookings.
    • In case of any questions, please contact our support team to assist you hereby.
  • Event Outside Test Drive Hours:

    • No changes to car availability are needed.

 


By following these steps, bookings from the event will be properly tracked and managed, ensuring smooth workflows and accurate analytics.